Traducción automática en revisión. La versión en inglés es la referencia.
NetSuite Digital Marketing & B2B Inventory Bundle: inventory to five ad channels, checkout to the ledger
La palanca de puntos base
Gross margin on advertised inventory: no spend on stocked-out SKUs, aged lots cleared before write-down, and every ad dollar read against realized gross profit in the ledger.
Qué recibe
- SDF bundle: customrecord_do_dm_campaign_ledger, customrecord_do_dm_sku_feed_rule, customrecord_do_dm_video_ad_asset and customrecord_do_dm_sales_attribution, deployed from source control
- Five-channel inventory feed governor (do_mr_inventory_omnichannel_sync.js): 15-minute cadence plus fulfillment and receipt events, safety-stock pause, aged-lot clearance variant after 90 days
- SKU photo to motion video studio: 9:16, 1:1 and 16:9 renders, three-beat scripts, Google RSA headlines and descriptions checked to 30 and 90 characters
- B2B checkout RESTlet (do_rl_b2b_instant_purchase.js): card, ACH or approved Net-30 PO as a Sales Order or Cash Sale with the FIFO lot reserved for 24 hours
- Attribution User Event and ROI Suitelet: click tokens on the transaction, landed COGS from transactionaccountingline, gross-margin return against the Day-0 baseline
The bundle vs. an agency with a separate cart and pixel reporting
| Dimensión | Agency, separate cart, pixel reporting | DataOngoing bundle inside NetSuite |
|---|---|---|
| Stock in the ad feed | A daily export; ads keep running on SKUs that sold out this morning | ATP read every 15 minutes and on each fulfillment; the SKU pauses on that cycle |
| Aged inventory | Not visible to the ad account | Lots over 90 days switch to a clearance variant and a larger budget share |
| Creative | Static product photos on a brief-and-approve cycle | Each SKU photo rendered into 9:16, 1:1 and 16:9 video with character-checked RSA copy |
| The order | A cart that emails a quote request | A Sales Order or Cash Sale created in NetSuite with the lot reserved and the price tier applied |
| The return | Platform-reported conversions, gross of cost | Click token on the transaction, landed COGS joined, gross margin against the Day-0 baseline |
The 4 NetSuite custom records in the bundle
Deployed by the SDF bundle; the simulator below shows how each is written, with synthetic SIM- identifiers rather than client data.
| Registro personalizado | Contiene |
|---|---|
customrecord_do_dm_campaign_ledger | Campaign ledger: the Day-0 baseline and each campaign’s spend, revenue and gross margin by period |
customrecord_do_dm_sku_feed_rule | SKU feed rule: safety-stock floor, aged-lot threshold, price tier and channel status per item |
customrecord_do_dm_video_ad_asset | Video ad asset: the rendered variants, scripts and RSA copy per SKU and ratio |
customrecord_do_dm_sales_attribution | Sales attribution: click token, channel, transaction, landed COGS and realized gross profit per order |
Bundle simulator: value-add ledger, feed governor, video studio and checkout RESTlet
Move the ledger sliders, deplete a SKU below its floor to watch the feed pause it, scrub the three-beat video for each SKU, and inspect the payload the checkout RESTlet would post. Simulated output, not live data. Or open the simulator full-screen →
Evidencia que respalda la oferta
- Simulator: the value-add ledger on your inputs
- Simulator: the five-channel feed governor and stockout pause
- Playbook: NetSuite inventory to omnichannel video ads with ledger attribution
- Dialogue: a CFO and a CMO on ad spend read in gross margin
- Benchmark: same or next day source-system integration
Preguntas frecuentes
What does the $2,500 per month cover?
Running the engine: the feed governor, the video renders as the catalog changes, the ad-account syncs and the monthly gross-margin read-out against the Day-0 baseline. Ad spend is paid to the platforms by you, from your own accounts.
How is the return measured?
Before launch the bundle snapshots the trailing 90 days of sales by SKU, subsidiary and customer cohort into customrecord_do_dm_campaign_ledger. After launch every order that carries a click token is joined to its landed cost, so the figure you see is incremental gross profit above that baseline, not platform-reported conversions.
What happens when a SKU sells out mid-campaign?
The Map/Reduce compares Available-to-Promise with the SKU’s safety-stock floor every 15 minutes and on each Item Fulfillment. Once ATP drops below the floor the SKU’s ad groups are paused across all five channels on that cycle and reactivated when stock returns.
Does the checkout replace our existing web store?
No. It is a landing checkout for ad clicks: card, ACH or an approved Net-30 PO, written to NetSuite as a Sales Order or Cash Sale with the FIFO lot reserved for 24 hours. Your store, portal and EDI flows keep running as they are.
Hable con el arquitecto, no con un vendedor
Tecnología Aissistor para NetSuite: los cinco roles por los que una empresa paga, absorbidos en una caja gobernada con un costo modelado entre 20% y 80% menor, con el equipo existente reasignado y no reemplazado, y cada resultado publicado en un registro de tiempo 100x con su clase de fuente.
Scope the B2B Inventory Ad Bundle Lea el registro 100x
The direct email and phone number are shared in the receipt of a verified request.